Often associated with teenagers and dismissed as temporary fads or trends. Social Media is exactly what it is, media that allows you to be social. Many people underestimate the value and use of social media platforms like Instagram, Facebook, Twitter, Youtube, and Linkedin to name a few. Frequently used for connecting with friends and family, it's much more than that. It's a door/window to fulfill your mission, vision, purpose, spread your message, build your brand, bring awa

Are traditional job interviews and applicant testing keeping you from recognizing real talent? Have you ever experienced buyers remorse after interviewing a candidate from Yale university, hiring them, then realizing that they completely blow? How about the candidate who did a horrible job selling or presenting himself that you rejected and later found out he is a superstar managing his own company or a rockstar working at your competitor. Yup! You dropped the ball on that on